CTC News

International travellers continued to flock to Canada in Oct. ‘10.

Fifth consecutive month of growth saw 1.2 international visitors from CTC key markets, says latest CTC Tourism Snapshot.


05 January 2011

High fives all around! October 2010 saw another month of healthy growth in overnight international visitor numbers: approximately 1.2 million—representing a 5% year-on-year rise—according to the latest Tourism Snapshot, just published by the Canadian Tourism Commission (CTC)’s Research department.

Here are some notable figures:

  • Our friends below the 49th parallel took an increased liking to Canada: US visitor numbers surged upward 5% in October. Air travel (up 12% on Oct. ’09) and “other” modes of travel were the wind beneath their wings.

  • Year-to-date shows only a moderate improvement: 10.4 million American overnight travellers equates to a 0.3% rise.  

  • Still in the Americas markets, some good news from Mexico: Oct. ’10 witnessed a 9% growth in arrivals compared with the same month last year.

  • Oct. ’10 brought welcome figures for the majority of CTC’s nine key overseas markets, with only the UK and India enduring -1% blips in progress.

  • Brazil (up 35%) topped the charts again compared with 2009, followed by a strong Asian showing starring South Korea (28%), Japan (23%) and China (20%).

  • Overall, the first 10 months of 2010 saw a 7% boost in overnight trips from countries other than CTC key markets.

  • The loonie is still spending a lot of time in the gym: a strong Canadian dollar is a big influence in enticing Canucks to visit the US, with 12% more crossing the border than the same month last year.  

  • Canadian consumer confidence got steadier on its legs in Oct. ‘10. The Index of Consumer Confidence, released by The Conference Board of Canada, nudged the needle up 1.5 points to 79.7.

  • There was similar news from the US. The Conference Board Consumer Confidence Index picked up again, climbing to 50.2.    

The Tourism Snapshot examines statistics and travel trends up to October 31, 2010, in CTC’s—and its partners’—key global markets.

Read the latest Tourism Snapshot in full.



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