CTC News

CTC helps events-industry pros come together at Abbey Road Studios.

Fun night in London with Eventia includes development session—and some singing.

23 February 2011

In the middle of winter it wasn’t quite “Here Comes the Sun,” but a night organized by the Canadian Tourism Commission (CTC) and Eventia for events-industry leading lights in London, England, certainly brought a warm glow. More than 120 industry professionals spent an evening networking at the celebrated Abbey Road Studios on Jan. 28.

The event started with some pro development: a session on exhibiting and converting leads co-ordinated by International Confex and Write Style Communications. Then came the networking, launched by singer Amelia Knight who sang Evanescence’s “Bring Me to Life.”

That performance set a high benchmark for the other attendees, who had to sing for their supper in groups. Coached by a producer, they all recorded the Beatles’ classic, “With a Little Help from My Friends.” Completing the Beatles experience, attendees had their photos taken on a green-screen background to re-create the famous “Abbey Road” album cover.

“It was a fabulous evening all round and a real treat to bring events-industry pros to such a famous spot where great Canadian singers such as Bryan Adams and Shania Twain have also worked,” says Susan Frei, CTC director, International Meetings and Incentives. “The relaxed and creative environment, combined with Canadian hospitality, brought the best out of everyone.”



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