Inspiring the world to explore Canada

Tourism Snapshot, May 2015

With summer around the corner, Canada was a hot ticket for more than 1.5 million international travellers, an 8.3% rise over 2014.

Updates to our 2015-2019 Corporate Plan summary

We’ve amended our five-year strategic plan to reflect the additional $30 million over three years from the federal government for re-entry into the US market.

Fresh intake to Canadian Signature Experiences collection

Working with industry partners, new tours and products across Canada add depth and diversity to our international marketing program.

Olga IIich appointed Chair of DC’s Board of Directors.

Industry Minister James Moore and Minister of State for Small Business and Tourism Maxime Bernier welcome new leadership.

Destination Canada News

Holland experiments with fresh video content to attract tourists, while New Zealand adds fresh gloss to its long-running campaign. Read more

Enhanced global standing helps Canada attract travellers and investment from around the world, according to Country RepTrak®report. Read more

News release

TIAC and Destination Canada team up to drive new levels of industry success. Read more

 

Latest publication

2015-19 Corporate plan summary: Marketing Canada in an Ever-Changing World

Our plan now includes the extra $30 million in funding over three years provided by the Government of Canada to support our return to the US leisure market under the Connecting America campaign. Read more

 

Industry events calendar Read more >